About Me : Abang Brian

From an auditor to a man in an apron, Abang ('Elder Brother') Brian of Masterchef Malaysia fame, now continues to share his passion for all things food, family and fitness as a celebrity chef, serial entrepreneur and investor with close to a decade of experience in the food & media industry under his belt, and multiple-award winning cookbooks.

With a profound passion in early child development, Abang Brian co-owned Young Chef’s Academy in Malaysia, an international franchise that not only conducts cooking classes for children, but is regularly looked to by many Montessori outfits, international and local schools, in providing creative learning opportunities through food and understanding nutrition. He is now synonymous with cooking and “child development through the medium of food and cooking” and has often been invited to join forces in hosting or attending various cooking-with-kids programs being engaged by brands like Kraft, Nestle, Glaxo-Smith-Kline et al.

While being a host of multiple TV and radio shows, including being best-selling host for local QVC equivalent home-shopping network WowShop, Abang Brian saw the emerging opportunity of live commerce in Asia, and founded an online live selling platform which today has become the trusted platform for top brands – with a reach soon hitting 1 million consumers, only 6 months after inception. He is also currently an adjunct instructor at Le Cordon Bleu, Malaysia.

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